Think! Education

Why road safety matters

In 2014, 10 children aged 5-7 years were killed on Britainís roads. Another 292 were seriously injured.

This information in this section has a simple purpose: to help you to keep your children safer.

Your child is currently learning about road safety at school but as a parent or carer you also play a big part in helping your child to learn how to stay safer. Children will copy adults' behaviour, so if they see you taking risks they will probably take risks too. One of the best ways that you can help your child to stay safer is to set a good example when using roads, on foot, when cycling and in the car.

This booklet will also help you to teach your child how to be a safer pedestrian, about the importance of 'stop, look and listen' and the Green Cross Code and how to stay safer when riding in a car or cycling. In addition it contains guidance on how children can 'Be Bright, Be Seen' and the law relating to car seats and seat belts.

Still not sure that road safety matters?

  • The number of children aged 5-7 killed or seriously injured reduced marginally (1%) between 2013 and 2014 but have decreased by 19% since 2010.
  • Children aged 5-7 years old accounted for 12% of child (0-16 years old) KSI.
  • 73% of children aged 5-7 years old killed or seriously injured were on foot at the time. A further 20% were killed or seriously injured as car passengers and 5% as cyclists.
  • In a 2014 Department for Transport study, 8% of 5-9 year olds were not restrained at all when travelling in the rear of vehicles.
  • Most children under 9 can't judge how fast vehicles are going or how far away they are.