Think! Education

Why road safety matters

  • Nine children aged 0-4 were killed and 277 seriously injured on Britainís roads in 2014.

Parents and carers need to be alert to the risks children face on the road and provide the best examples of how to behave.

Your child is learning about road safety at his or her nursery or school but as a parent or carer you also play a big part in helping your child to learn how to stay safe. Children will copy adults’ behaviour, so if they see you taking risks they will probably take risks too.

One of the best ways that you can help your child to stay safe is to set a good example when using roads, on foot and in the car. This booklet will also help you to show your child how to recognise traffic, how to behave in the street and how to cross the road safely when with you. It also contains guidance on how children can Be Bright, Be Seen and the law relating to child car seats and seat belts.

Still not sure that road safety matters?

  • Research shows that young children can't judge how fast vehicles are going or how far away they are.
  • The number of road-related deaths among children aged 0-4 is small (9 in 2014), but a significant number are seriously injured (277 in 2014), and this is the perfect age to establish good road safety habits which will stand children in good stead as they grow up.
  • The number of children aged 0-4 years old killed or seriously injured on UK roads increased by 5% between 2013-2014 but has decreased by 12% since 2010. 2014 was the second lowest year on record for child road related casualties.
  • In a 2014 Department for Transport study, 6% of 0-4 year olds were not restrained at all when travelling in the rear of vehicles.
  • In comparison with other countries, Britainís overall road safety record for children is on the whole very good, and its rate for child fatalities is well below the European average.

Recognising traffic

Children aged 3 to 5 need to learn what traffic is and understand that it can be dangerous. They also need to know about the different types of traffic found on roads.